Making 3D Work for Cosmetics

In 2014, Clinique entrusted Lorem Ipsum to create a 3D representation of its new product line, SweetPots™, for use in advertising and promotional content across various media platforms, including TV, print, and web. Our post-3D department meticulously recreated the entire line of SweetPots™, paying special attention to the intricate colors and details that define the brand.

The SweetPots™ line is known for its dual-sided design, featuring a sugar-smoothing scrub on one side and a tinted lip balm on the other, available in a range of vibrant and natural shades. This innovative product combines lip care and color, making it a versatile addition to any beauty routine.

The 3D models produced by Lorem Ipsum were integral to multiple international campaigns, showcasing the unique features of SweetPots™ and enhancing Clinique’s brand presence across diverse markets.